Marketing Measurement
GA4 + GTM
Supported pixel setup, reporting and analytics workflows to connect campaign activity with performance.
View case study →Projects, campaigns and business work where I combined marketing, analytics and technology.
GA4 + GTM
Supported pixel setup, reporting and analytics workflows to connect campaign activity with performance.
View case study →WordPress + SEO
Developed and maintained WordPress websites with SEO and marketing integrations.
View case study →MERN + SSLCommerz
Built an e-commerce website with user roles, product management, SSLCommerz payment integration and stock updates.
View case study →68% F1-score
Transformer-based XLM-R project for classifying Bengali social media sentiment around megaprojects.
View case study →KPI Reporting
Built a Power BI dashboard to visualize sales KPIs and trends using Excel/SQL data.
View case study →+15% Deal Size
Improved deal size by 15% through an optimized pricing strategy.
View case study →BDT 2–3L in 6 months
Launched high-demand apparel products generating BDT 2–3 lakh revenue within six months.
View case study →BDT 5L+ Revenue
Generated BDT 5 lakh additional revenue through targeted apparel campaigns and conversion-focused optimization.
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Category: Meta AdsResult / KPI: 3.2x ROASTools: Meta Ads Manager, GA4, CanvaClient: SP Fashion Description: Planned and optimized Meta Ads campaigns focused on increasing online sales. Managed campaign…
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